It’s almost that time of the week again at RaeLynn’s… Happy Hour Thursday’s!

This week the special offer is buy 2 summer dresses at regular price and get one with a red dot for FREE. This is the only special offer we will have giving our customers the chance to get a free dress!

It’s the perfect time to purchase dresses for your summer vacation, the remaining country concerts on the megaticket, or just because you love summer dresses!

Buy the zipper front blue pattern dress Allie is wearing (middle) and the strapless lime and blue style Steph is wearing (right) and get the Aztec multi colored dress Ashley loves (left) for free!

All the dresses on our sales floor, even new arrivals, are included in Happy Hour Thursday’s from 3-6 p.m.

*Only one discount may be used at a time. No coupons, Groupons, or other discounts for buying a 2013 prom dress apply on sale items or during happy hour. Happy Hour deals are specifically for the summer dress collection and accessories.

It’s June 17^th and this week, our style pick is maxi dresses. This popular style has been seen on runways across the world for spring and summer fashion, so it is no surprise that maxi’s are among the most desired summer styles.

This strapless maxi features a double layer ruffle top made of lightweight chiffon to keep you cool in the summer heat. The synch waist and gold, white belt compliment your waistline as the dress continues to the floor.

We suggest a pair of white/gold wedges to stay with the color combo. Brown wedges would also be an excellent option.

Cheeky Couture is one of our top jewelry designers so we have paired this elegant maxi with a chunky Cheeky necklace and earring set.

How To Be Featured on Our Website

During the week, if you purchase a maxi style from RaeLynn’s, we will feature you on our website or social media sites. Just take a photo and send it to info@raelynns.com so we can share how you styled your favorite maxi from our boutique!

With the rising popularity of our summer dress collection, we went all out and ordered over 30 new styles.

It’s no secret that maxi dresses are among the most popular styles for summer this year. We ordered several different styles and colors in this floor length style.

One of our favorite maxi styles is this color block strapless dress. It features bright neon colors that have been seen all over the runways this year.

Another popular trend this year is lace. This style features a single chevron front with a zipper back and lace detailing throughout the dress. Pair this with your favorite summer sandals, add a braided headband, and you are ready for Rascal Flatts!

Today is the last day to use the code Summer20 to receive 20% off your online purchase so don’t wait and place your order today before these new styles are gone!

Online Shopping Cart

After many requests, RaeLynn’s Boutique now has an online shopping cart for customers in search of unique summer dresses.

Customers can purchase summer dresses online and choose to have the order shipped to their home for $8.00 or pick up their items in store for no additional fee. In store pick-ups must be made within 3 days of the online order.

Items purchased online may be brought back to the store or shipped back within 48 hours of receipt for store credit only. To read more about our updated policies, view the policy page.

We are so excited to announce this new expansion of our business and hope that you will help us continue to grow as a small business in Indianapolis.

Keep Calm and Shop RaeLynn’s.

This summer RaeLynn’s Boutique will host happy hour every Thursday through August from 3 to 6 p.m.

On June 6^th the special offer is buy one summer dress and receive a free pair of select Cheeky Couture earrings.

These trendy earrings flawlessly match our summer dresses and are the hottest designs of the season. The popular triangle studs and neon colors can be found in the earring selection that will be available during happy hour.

Each week the special offers during happy hour will change. Follow us on Facebook and Twitter to be the first to hear about our latest deal!

*Only one discount may be used at a time. No coupons, Groupons, or other discounts for buying a 2013 prom dress apply on sale items or during happy hour. Happy Hour deals are specifically for the summer dress collection and accessories.

Thursday’s always bring something to celebrate… the weekend and now happy hour at RaeLynn’s! This summer RaeLynn’s will host happy hour from 3-6 p.m. every Thursday through August.

With a different special offer every week, customers can save immensely on the summer dress collection at RaeLynn’s and on accessories including designs from Cheeky Couture.

The special offer for May 30, 2013 is buy one summer dress, get one for 50 percent off.

Why shop during Happy Hour?

Thursday is the perfect time to shop for your weekend events. Dinner with friends, weddings, date nights, graduation open houses, country concerts, and family reunions are all events that our summer dresses can be worn to. How about the Fair Queen contest you are participating in? Well our summer dresses will keep you cool and stylish during those long, hot days at the fair.

We can’t wait to kick off the weekend with you during Happy Hour at RaeLynn’s every Thursday through August from 3-6 p.m.

*Only one discount may be used at a time. No coupons, Groupons, or other discounts for buying a 2013 prom dress apply on sale items or during happy hour. Happy Hour deals are specifically for the summer dress collection and accessories.

Among the many styles in the summer dress collection at RaeLynn’s, this adorable strapless is one of the best sellers.

A color seen in retailers across the world this season, mint flatters almost all skin tones. This summer dress includes a chevron skirt, the most desired pattern of the summer.

The thin white belt helps accentuate the waist as it separates the mint top and gray chevron bottom, allowing the top to really pop.

Styling Tips For This Summer Style

This lightweight dress can be worn with hair up or down. Soft curls are best to compliment the “prettiness” that is this style. Our model, with thick long hair, wears a wavy, high ponytail.

White wedges coordinate well with the white belt and allow the classy look to be complete.

Add a simple silver necklace and earrings, even with a touch or mint or white, and you are ready for a date night to the local ice cream shop or dinner with friends.

This style is also available in several other color combinations. Visit our store to view the full collection.

The Perfect Dress For the World’s Biggest Racing Event

May is notoriously known as the most important month in Indy, home to the largest racing event, the Indianapolis 500. Taking place over the hot Memorial Day weekend, many race-goers are looking for an outfit to keep them cool in the crowded stands at the track.

This lightweight, tank top dress will protect your shoulders and legs from the sun, but keep you cool and fashionable while watching the most exciting Indy car event. The black and white chevron skirt is not only this season’s hottest pattern, but also contains the most popular colors to wear to the Indy 500.

RaeLynn’s has several black and white dresses available for all Indy 500 related events this weekend, including the parade on Saturday. Many customers are selecting styles in colors related to the race other than black and white, such as green, blue, red, and yellow.

Style Tips For the Indy 500

Make sure to find a cute, flat sandal that matches the dress. With this black and white chevron, a strappy black sandal would be the perfect touch. If it does happen to be chilly on race day, a white jean jacket can be worn over this adorable summer style.

Hair up is probably the best way to go for wind, sun, rain, or the perfect race weather.

Good luck to all the drivers at the 2013 Indy 500.

As an Indianapolis boutique, we understand the importance of summer country concerts at Klipsch Music Center, Lucas Oil Stadium, and the White River Lawn. That’s why we want to help you find the perfect dress for your favorite artist of the summer.

Here are just a few things to consider when you’re looking for a dress that compliments your personality and the country concert everyone has been talking about.

- Cowgirl Boots Are Key- You want to find a dress that will look great with those awesome cowgirl boots your bought especially for the country concerts. Anything with lace or a floral print will look great with this 2013 trend. The popular high low style is super cute with cowgirl boots and is something unique for this season.

- Think About The Hot Summer Sun- That Indiana heat is intense during the summer months and the humidity makes it seem unbearable. Make sure you find a breathable material cotton or chiffon so that you will be comfortable on the lawn as the sun sets.

- Do Something Different, But Be “Comfy Cute”- Country concerts are a great way to show off your personality and wear a dress that’s sassy, trendy, and hot. Don’t be afraid to find a bold pattern or something that you can add some fun accessories to, but make sure you will be comfortable while you dance in the summer sun to your favorite tunes.

Now that you have all the tips and know what you are looking for, head to RaeLynn’s to check out our huge selection of summer dresses that are practically made for country concerts.

Don’t Forget, you can Save 10% off your purchase of a summer dress if you purchased a 2013 prom dress from RaeLynns.

Graduation Dresses are on the Minds of Seniors

Senior year is coming to an end, graduation is right around the corner, and you are in search of the graduation dress you have always dreamed about.

How to find the perfect graduation dress.

1. Know Your School’s Traditions and Regulations. The tradition at many schools is to wear a white dress on the last day or at graduation. Several styles of white dresses are available at RaeLynn’s now. You will also want to find out if the school dress code applies on the last day. It varies from school to school, so a good way to avoid violations is to find a cute dress that can be worn with a light sweater or jean jacket and provide a classy look.

2. Think About Shoes. It is important to know what shoes you want to wear during the school day and walking across the stage at graduation. This will significantly affect what style dress you buy as well, especially if you were planning to wear those new pink wedges you couldn’t live without.

3. Leave A Lasting Impression. Graduation is the last time you will see many of your classmates until your 10-year reunion so you want to make sure to find a style that expresses your personality and compliments your figure. Think about the number of photographs that will be taken on graduation and at your open house. You will want to always love the dress you were wearing!

RaeLynn’s has a wide variety of dresses in stock now that are classy and chic for graduation or sassy and trendy for your open house. Check us out on Instagram for the latest updates and receive 10% off if you purchased a prom 2013 dress from us.